I cannot take credit for the amazing graphics at the end of these videos or the voiceover talent. What I can say is that we had a great idea for a :30 spot and some shorts for social channels to drive ticket sales for the Arnold Palmer Invitational. I can also say that when you are an 85 year old golfing legend you have very little patience for advertising nonsense. We shot all the footage for these in 3 hours. That's what he gave us — and we shot literally in his backyard. The blooper reel is phenomenal.